Thursday, February 01, 2007

JAY Z SET TO RE-LAUNCH CHERRY COKE

Jay-Z has signed a deal to re-launch Cherry Coke.The rap mogul, real name Shawn Corey Carter, will pocket $3 million for the promotion, which kicks off next Wednesday. However, the deal has sparked resentment among some of some of Jay-Z's record label associates. One music industry insider said: "He is supposed to be focused on his label - not outside deals."The rapper's publicist confirmed the date of the re-launch but claims not to know how much money is involved. As well as being one of the most successful hip-hop artists of all time, Jay-Z is CEO of Def Jam and Roc-A-Fella Records. He also owns The 40/40 Club - a chain of sports bars in the US - and is part owner of the New York Nets NBA team.

Labels: ,

0 Comments:

Post a Comment

<< Home